Podcast Episodes

Future of Agriculture – Irrigating Confidently with Lee Addams of CropMetrics

Lee Addams is the CEO of CropMetrics, a company that pursues innovation in US irrigation services and provide smart irrigation solutions to growers. Lee has experience in business model innovation, business unit growth strategizing, enterprise-level sustainability strategizing, and public sector water resources. He obtained his Ph.D. in Geological and Environmental Sciences at Stanford University and is also a Post-Doc Fellow for Water Resources/International Development at Columbia University in the City of New York.

Lee joins me today to share his passion for improving water irrigation efficiency as well as water sustainability. He describes how he became interested in water irrigation and what led him to work with CropMetrics. He explains how their system works and how it can benefit growers. Lee also discusses what a transaction would look like with a farmer and how they convince them to join.

“It’s what’s happening to 12, 18, to 24 inches under the ground that you don’t see. That’s what’s affecting what water your crop is needing right then, at the moment.” – Lee Addams

This Week on The Future of Agriculture Podcast:

  • How Lee found interest in working with CropMetrics.
  • The story behind CropMetrics and their vision.
  • The special technology used by CropMetrics that separates them from other startups.
  • The type of data they plan to utilize to make irrigation more efficient.
  • His thoughts on long term water viability.
  • How they transact their business with growers and what convinces them to join.
  • What they do for farmers who are hesitant in trying something new.

Connect with Lee Addams:

This episode is sponsored by: Agri-Pulse – For the Latest in Ag Information

Regulation and policy have just as much impact on the agriculture industry and ag-business as Mother Nature. For 15 years, Agri-Pulse has been the leading resource for ag information, reporting on agricultural issues and policies occurring in Washington, D.C., Sacramento, and across the U.S. Agri-Pulse helps keep farmers and ag professionals up-to-date on the latest changes in rules and regulations impacting their businesses – before these policies become law.

Stay up-to-date on the latest ag issues and policies impacting your business by giving Agri-Pulse a test drive. Visit Agri-Pulse.com to start your 1-Month Free Trail today.

We Are a Part of a Bigger Family! 

The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today. 

Join the Conversation!

To get your most pressing ag questions answered and share your perspective on various topics we’ve discussed on the Future of Agriculture podcast, head over to SpeakPipe.com/FutureofAg and leave a recorded message!

Share the Ag-Love! 

Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots! 

Learn more about AgGrad by visiting: 

Future of Agriculture Website

AgGrad Website

AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram

Shark Farmer Podcast – Brenda Rudolph embracing dairy

What the Farm Podcast – Nick Babington Futurist

Idle Chatter Podcast – Hot Rod Farmer: Specifications… where you begin not where you end!

Stop relying on computers. Let’s get back to the basic of understanding.

Rock and Roll Farming Podcast – Heritage Graziers & Loopy Ewes

Tonight I talked to James and Katie Allen about how they got from civil engineering, software developing, and graphic design, to finding each other again and farming together in the Cotswolds, and the many challenges they’ve overcome along the way. 

With special guest appearance from baby Jack.. 

Episode Sponsors: 

Griffith Elder – Designers & Manufacturers of rugged weighing systems for heavy industrial use www.griffith-elder.com 

NFU Cymru – for more information please visit www.nfu-cymru.org.uk

Podcast Partners:

Farmer’s Guardian. For the biggest range of news and features from across the Ag industry, please visit www.fginsight.com

Rock & Roll Farming is proud to be a part of the Farm & Rural Ag Network. To find more great podcasts and vlogs, please visit www.farmruralag.com 

Future of Agriculture – Helping Farmers Sell Direct to Food Service with Chris Damico of Farm’d

Chris Damico is the CEO and Founder at Farm’d. Farm’d is described as an online platform that enables farmers to connect to local buyers directly. The idea was born from annual price hikes, long transits, and expensive middlemen. Chris’ company benefit farmers through their transparency in market prices and profitability, as well as offer convenient ways to confirm and adjust orders in real time.

Chris joins me today to describe how Farm’d works and how farmers can join the platforms. He shares what it was like to source for capital and the company’s humble beginnings. He explains how their platform works, the services they offer, and the benefits to both consumer and seller. Chris also discusses what they’re looking for in future users.

“If the technology’s not right at the right time, it’s not going to work.” – Chris Damico

This Week on The Future of Agriculture Podcast:

  • How he stumbled on the issues regarding food sourcing.
  • Putting farmers first and how their programs work.
  • Handling food demand and how their farmers are prepared to sell direct.
  • Why the online marketplace is everything in this type of business.
  • The profitability of being part of their system.
  • Sourcing funds from angel investors when they were starting out.
  • Their criteria for farmers wanting to join their platform.

Connect with Chris Damico:

We Are a Part of a Bigger Family! 

The Future of Agriculture Podcast is now part of the Farm and Rural Ag Network. Listen to more ag-related podcasts by subscribing on iTunes or on the Farm and Rural Ag Network Website today. 

Join the Conversation!

To get your most pressing ag questions answered and share your perspective on various topics we’ve discussed on the Future of Agriculture podcast, head over to SpeakPipe.com/FutureofAg and leave a recorded message!

Share the Ag-Love! 

Thanks for joining us on the Future of Agriculture Podcast – your spot for valuable information, content, and interviews with industry leaders throughout the agricultural space! If you enjoyed this week’s episode, please subscribe on iTunes and leave your honest feedback. Don’t forget to share it with your friends on your favorite social media spots! 

Learn more about AgGrad by visiting: 

Future of Agriculture Website

AgGrad Website

AgGrad on Twitter AgGrad on Facebook AgGrad on LinkedIn AgGrad on Instagram

Shark Farmer Podcast – Bridgette Readel not so wicked stepmom

Get to know the woman who is always posting those agronomic videos on twitter.


Bridgette Readel talks about being a stepmom and a woman in ag

What the Farm Podcast – Jenny Hefty giving back

What do you do when a kid’s “Make A Wish” request is to see big farm equipment? You send him to a farm show!

Idle Chatter Podcast – Hot Rod Farmer: What gets turned on… must be turned off!

Pulse width modulated circuits made easy!

Duty cycles

Salt of the Earth Podcast – Farm Tours Ireland

Farm Tours Ireland was set up in 2012, by long established Louth-based agricultural advisors, father and son team, Gerry and Aonghus Giggins. It was launched in response to a growing appetite among professionals and farmers from overseas, wishing to visit and experience at first-hand, Ireland’s innovative farming and food industry. Here, Aonghus gives some background to the story of operating in what is a niche but burgeoning marketplace.